As the clay courts of Rome prepare to host the Italian Open from May 7 to May 18, 2025, all eyes are on American tennis sensation Coco Gauff, who is set to debut an electrifying new collaboration between luxury fashion house Miu Miu and sportswear giant New Balance. This innovative capsule collection, blending high fashion with athletic performance, promises to redefine tennis style, with Gauff as its vibrant ambassador. The partnership, which extends beyond Rome to tournaments in Berlin (June 14–22) and Cincinnati (August 5–28), showcases Gauff’s growing influence both on and off the court, cementing her status as a trailblazer in sports and fashion.
The Miu Miu x New Balance collection is a masterful fusion of elegance and functionality, tailored to complement Gauff’s dynamic playing style and bold personality. For the Italian Open, Gauff will don a striking navy, white, and red ensemble, reflecting the rich heritage of Italian craftsmanship. In Berlin, the palette shifts to a refreshing green and sky blue, evoking the lush summer grass courts. For Cincinnati, a crisp white, royal blue, and red combination will make a bold statement under the American sun. Each look is meticulously designed to ensure comfort and mobility, with breathable fabrics and sleek silhouettes that allow Gauff to move with precision while exuding sophistication.
At the heart of the collection is Gauff’s signature Coco CG2 shoe, reimagined with Miu Miu’s distinctive branding. This custom version of the sneaker blends New Balance’s cutting-edge performance technology with Miu Miu’s avant-garde aesthetic, featuring subtle logo accents and premium materials. Off the court, Gauff will sport the New Balance 530 SL, a lifestyle sneaker that seamlessly transitions from athletic arenas to urban streets, embodying the collection’s versatile appeal. “This collaboration is about bringing something fresh to tennis fashion,” Gauff shared in a recent statement. “It’s exciting to wear pieces that feel so personal and let me express who I am, both as a player and a person.”
The partnership marks a significant moment for Gauff, who at just 21 has already captured the world’s attention with her powerful game and authentic charisma. As the reigning US Open champion and a New Balance athlete since her early teens, Gauff brings authenticity to this collaboration. Her involvement with Miu Miu, a brand known for its youthful, rebellious spirit, feels like a natural fit. The collection not only elevates her on-court presence but also resonates with her off-court persona, where she embraces fashion as a form of self-expression. “Coco Gauff stuns in pieces from the New Balance x Miu Miu collection,” one fashion commentator noted, capturing the excitement surrounding her role as the face of this groundbreaking line.
Beyond its aesthetic appeal, the collection underscores a broader cultural shift in tennis, where style and performance are increasingly intertwined. Gauff’s collaboration arrives at a time when athletes are redefining traditional sportswear, blending it with high fashion to create looks that inspire fans and players alike. The Miu Miu x New Balance line is poised to set a new standard, with its thoughtful design and vibrant colorways reflecting the energy of a new generation of tennis stars. “Drippin’ in designer,” as one enthusiastic fan described the collection, Gauff’s outfits are sure to turn heads and spark conversations at every tournament.
The collection will be available for purchase starting September 10, 2025, offering fans a chance to own a piece of this historic collaboration. For Gauff, the partnership is more than a fashion statement—it’s a celebration of her journey as an athlete and a cultural icon. As she steps onto the courts of Rome, Berlin, and Cincinnati, she’ll carry the weight of expectations, not just to win matches but to redefine what it means to be a modern tennis star. With Miu Miu and New Balance by her side, Gauff is ready to serve looks and aces in equal measure, proving that style and substance can coexist in perfect harmony.
Coco Gauff will be sporting the new Miu Miu & New Balance collaboration at upcoming tournaments!
We’re excited to see these on and off the court 🙂↕️ pic.twitter.com/oExm7yUhWh
— TENNIS (@Tennis) April 23, 2025